Art management in fine watchmaking
The fine watchmaking market owes much of its history to the Ulysse Nardin brand, a Swiss company specialized in creating unique, handcrafted timepieces for connoisseurs. This marked the brand's first collaboration with illustrator Jorge Aviña, whom Signans represents and supports in managing his digital presence.
The collection consists of ten designs centered around the theme "History of Mexico." The original artwork was developed in a 45 x 45 cm format, to be subsequently reproduced by hand onto the dials of Ulysse Nardin watches at their workshops in Switzerland.
Our task involved project negotiation, workflow scheduling, and coordinating the delivery of final artwork, successfully executing the project within the required timeline while maintaining the highest standards of quality and detail. The pieces were unveiled at the SIAR (Salón Internacional Alta Relojería), the most prestigious fine watchmaking event in Latin America.